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About Me

The key to advertising success is creating copy and content that gets people to take action. I'm an expert at that. I've created results-generating, award-winning copy for some of the biggest brands in the world.

I get to know your audience then craft compelling, engaging copy that speaks to them on a personal level, so you get the highest response rates and the greatest ROI.

B2B or B2C. Traditional media or digital. I have the experience and expertise to help you accomplish your advertising goals, whatever they may be. 

I'm also an author/journalist/ghostwriter. I've written articles and blogs on a wide variety of topics ranging from music to interviews with business leaders to direct marketing tactics. 

In addition, I published the book Radicals & Visionaries — a collection of biographical profiles of the most influential entrepreneurs of the 20th Century.

My background as a journalist and author makes me an exceptional  content provider. I'm a natural-born storyteller adept at creating authority-building content that both informs and sells.

Contact me today and let's discuss how I can make your job easier.

Strengths & Expertise

• Catalogs                                                                                                                     

• Brochures                                                                               

• Product Positioning

• Branding/Identity                                                                                                   

• Product Launches .                                                               

• Data Sheets/Collateral         

• White Papers/Reports .                                                       

• Messaging Platforms

• Ghostwriting

• Copy/Content Creation                                                                                           

• Concept Generation                                                             

• Marketing Strategies             

• Direct Mail/Response .                                                                                           

• Digital/Online .                                                                     

• Websites/Landing Pages

• Email                                                                                                                           

• Print Advertising                                                                     

• Blogs                       

Companies I've Created advertising/Content for

• Hadley Fruit Orchards

• Interplay/Macplay

• Intuit

• Microsoft

• Netflix

• PBS

• Real Health

• Samsung

• Sony

• Swiss Colony

• Symantec/Norton

• Toshiba

• Upper Deck

• WebEx

• Wells Fargo

• Apple

• Arbor Scientific

• AT&T

• Beachbody

• CircleBack

• The Capital Group

• Cisco

• CoStar

• DENSO

• D-Link

• Dun & Bradstreet

• Entrepreneur Media

• Epson

• Experian

• FireEye

Client Kudos

"Thad has the amazing ability to cut through the clutter and deliver messaging that says exactly what you intended. He takes the extra time up front to truly understand you, what you are trying to convey and delivers content that is clear and to the point. I highly recommend him to anyone who is struggling to get their message across. He can help, without a doubt!" — Jim Riviello, Leadership X University

 

"Thad has helped me with several website and marketing projects. He has a great sense for website copy and a natural ability to integrate prose with visuals. He is quick to respond to questions at all stages of the process. His work has helped me increase sales and I look forward to working with him on future projects. I recommend him to anyone needing top notch writing and editing assistance that improves business. And, he’s a great guy." — Paul Freiberger, Shimmering Careers

"Thad's our 'go-to' guy when we need absolutely great copy. We've relied on him for years to create print ads, online ads, emails, direct mail, content marketing pieces, advertorials, website copy, and even retail pieces in both b-to-c and b-to-b markets. Our clients love his work. Plus, he's the most deadline-driven writer we've ever used, often beating the deadlines by a few days. If you choose to work with him, I'm positive you'll be impressed by what he can do for your marketing efforts." — Kevin Kotowski, O&K Reach

 

"I first worked with Thad as a copy writer at Entrepreneur Media, where he wrote the catalog copy and back cover copy for the books publishing division. When I started my own business 6 years ago, Thad was one of the first contractors I contacted. I knew I wanted Thad on my team because he's great at what he does — he makes me look good. He's fast, never misses a deadline, works terrifically with clients, has superlative ideas, and writes so well, I barely need to edit his work." — Marla Markman, Markman Editorial Services

Recognition

• International Echo Award

• Marcom Award Honoring Excellence in Marketing & Communications (5-time winner)

• Summit International Award for Creative Excellence (4-time winner)

• Horizon Interactive Award for Excellence in Interactive Media Production (3-time winner)

• Pioneer Award for Creative Exellence

• American Catalog Award for Excellence in Catalog Marketing (3-time winner)

• Distinguished Marketer Award for Excellence In Educational Publishing (2-time winner)

• Marketing Master Award for Excellence In Educational Marketing

• American Graphic Design Award for Excellence In Communication (5-time winner)

• Creativity 36 Award of Distinction

• The International Davey Awards (2-time winner)

Speaking

• Three-time presenter, Direct Marketing Association of America Conference & Expo